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© Provided by Business Insider Inc Buffalo wild wings Millennials' preferences are killing dozens of industries. There are many complex reasons why millennials' preferences differ from prior generations, including less financial stability and psychological scars from growing up during the recession. "I think we have got a very significant psychological scar from this great recession," Morgan Stanley analyst Kimberly Greenberger told Business Insider . Here are 19 things that millennials are killing. Beer © Provided by Business Insider Inc In late July, Goldman Sachs downgraded both Boston Beer Company and Constellation Brands based on the data that younger consumers prefer wine and spirits to beer, as well as the fact that they're drinking less alcohol than older generations more generally. Beer penetration fell 1 % from 2016 to 2017 in the US market, while both wine and spirits were unmoved, according to Nielsen ratings. While some argue that calling a 1% d...

source Buffalo Wild Wings on Facebook Millennials’ preferences are killing dozens of industries. There are many complex reasons why millennials’ preferences differ from prior generations, including less financial stability and psychological scars from growing up during the recession. “I think we have got a very significant psychological scar from this great recession ,” Morgan Stanley analyst Kimberly Greenberger told Business Insider . Here are 19 things that millennials are killing. Casual dining chains like Buffalo Wild Wings and Applebee’s source Wikimedia Commons Brands such as TGI Fridays, Ruby Tuesday, and Applebee’s have faced sales slumps and dozens of restaurant closures as casual-dining chains have struggled to attract customers and increase sales . In August, Applebee’s announced it would close up to 135 restaurants, in part because it focused too much on winning over millennials and forgot its “ Middle America roots .” “Millennial consumers are more attracted than ...